Capturing history with character

Award-winning work

Downside School is a stunning, historic independent boarding and day school. It’s paired with Downside Abbey, a Grade 1 listed Minor Basilica. The brief for the project was simple; integrate all four aspects of Downside life seamlessly into one offering – The School, The Monastery, The Library and Old Gregorians. We created an award-winning website using original video, art directed photography and bespoke design.

Video

An inspiring set of videos were storyboarded, shot and edited for Downside – and each video, like the one featured here, celebrates the school’s facilities, pupils and breathtaking surroundings.

Photography with art direction

We carried out a carefully planned shoot with an art director. We worked on every shot so that our images would visually tie each individual aspect of school life together.

The results perfectly captured Downside’s unique personality. We ensured that the people and their personalities were front and centre of each image, telling Downside’s story. While the spectacular buildings and grounds were a major feature and focus of our work, we made sure that people came first.

Website

We delivered a website that unified The School, Monastery, Library and Old Gregorians. Each element was seamlessly combined into one beautiful, responsive website. This was achieved through extensive market research exercises, which gave us a complete understanding of the offering and highlighted key audiences. We tied in a digital marketing strategy to promote the school and their sixth form boarding further around the UK. We targeted prospective parents planning for their children’s future and brought the school’s unique character closer to them – with SEO and PPC campaigns.

Brochures

With our incredible photography and a design language prompted by the new website, we designed and printed multiple brochures for the school to use as sales and promotional materials.